All Discovery to Product education programs are free and open to UW–Madison faculty, staff, and students.

Cohort Programs

Interested in joining the growing list of successful UW–Madison spinout companies? Consider attending one of our cohort-based courses, Innovation to Market (I2M) or Igniter. Modeled on the National Science Foundation’s I-Corps program, these multi-week courses use the industry-leading Business Model Canvas framework to help you assess the value of your innovation and develop an implementation strategy. A set number of teams (typically 15 or fewer) are admitted to each course.